Pepsi is looking for individuals, businesses (less than 50 employees and $5 milllion in revenues), and non-profit organizations with ideas that will have a positive impact on communities.
There are three cycles each with a duration of two months.
Cycle 2 starts Sept 1 and ends Oct. 1, and
Cycle 3 starts November 1 and ends on December 31.
Each cycle will take in 300 ideas.
Voting is done online, and the voting rankings can be seen in real time online.
Visit the Pepsi Refresh Project for more details and for an application toolkit.
Grants awarded are of different sizes, ranging from $5K, $10K, $25K to $100K. Categories include Health, Arts and Culture, Food and Shelter, Planet, Neighbourhood and Education.
The video clip explains this in more details.